Marketing-Cloud-Developer Exam Dumps - Salesforce Developers Questions and Answers

TheHTTPGet2andHTTPPost2functions in AMPscript allow you to include additional headers, such as an OAuth token, in your HTTP requests. These functions provide more flexibility for specifying custom headers compared to the standardHTTPGetandHTTPPostfunctions.

• Example:

SET @header = 'Authorization: Bearer your_oauth_token' SET @response = HTTPPost2("https://example.com/api", @header, "data=example")

To dynamically create data extensions in Marketing Cloud, the developer should use theSOAP API using the Create method and the DataExtension object (A). This allows for the creation of data extensions with dynamic names and structures.

References:

• Salesforce Marketing Cloud SOAP API
• Salesforce Marketing Cloud DataExtension Object

When a send is initiated directly to a Sendable Data Extension that includes records targeted for deletion, the following behaviors are expected:

• Records still in the suppression phase will be excluded from sends (B)- These records are in the process of being deleted and will not be included in the send.
• Records that have been deleted will be excluded from sends indefinitely (D)- Once records are deleted, they are permanently excluded from future sends.

References:

• Salesforce Marketing Cloud Contact Delete Process
• Contact Suppression and Deletion

When thesubjectLinevariable is declared in multiple locations throughout the email, the value used at the time of deployment will be the last value assigned to the variable. In the provided declarations, the last assignment is:

%%[ SET @subjectLine = 'Enjoy 20% off today' ]%% was declared within the Subject Line

Therefore, the subject line used at the time of deployment will be"Enjoy 20% off today" (C).

References:

• Salesforce Marketing Cloud AMPscript Variable Scope
• AMPscript Guide: Variable Declaration

When using Server-Side JavaScript (SSJS) in Salesforce Marketing Cloud, the developer can leverage the following features:

• Wrapping of AMPscript in SSJS code (A)- SSJS can include AMPscript within its code, allowing for dynamic content generation and manipulation.
• Include Try/Catch blocks within the code (D)- SSJS supports the use of Try/Catch blocks to handle errors and exceptions in the script, providing better control over error management.

References:

• Salesforce Marketing Cloud Server-Side JavaScript Guide
• AMPscript and SSJS Integration

TheUpdateDEfunction in AMPscript updates the data extension rows as the emails are being sent. If the send is canceled and only 400 emails are sent, then only the 400 subscribers who received the email will have their data extension rows updated by theUpdateDEfunction.

In Salesforce Marketing Cloud, landing pages can use the Core Library and the Platform Library of Server-Side JavaScript (SSJS). The Core Library provides fundamental functions, while the Platform Library provides additional functionality to interact with Marketing Cloud-specific features.

• Core Library: Provides basic SSJS functionality.
• Platform Library: Extends SSJS functionality with additional methods specific to Marketing Cloud.

Regarding Contacts and Subscribers in Salesforce Marketing Cloud:

• Each Subscriber is also a Contact (C)- In Marketing Cloud, a Subscriber is a type of Contact that is specifically associated with the Email channel.
• A Contact is subscribed to a specific channel (D)- A Contact can be subscribed to one or more channels, such as Email, Mobile, or Web, within Marketing Cloud.

References:

• Salesforce Marketing Cloud Contacts and Subscribers
• Understanding Contact Management

To identify all subscribers who are unsubscribed from a specific Business Unit, the correct Data View to query isListSubscribers (A). This Data View contains information about the subscription status of subscribers at the list level, including unsubscribe status for specific Business Units.

References:

• Salesforce Marketing Cloud Data Views
• ListSubscribers Data View

To trigger an email send in Marketing Cloud when a purchase is made on a website, you can use either the REST API or the SOAP API. Both APIs provide methods to send triggered emails.

• REST API: The REST API can be used to trigger emails by making a call to the/messaging/v1/messageDefinitionSends/{key}/sendendpoint.
• SOAP API: The SOAP API can also be used to trigger sends by utilizing theTriggeredSendobject.