Pearson Marketing-Cloud-Developer New Attempt

When a send is initiated directly to a Sendable Data Extension that includes records targeted for deletion, the following behaviors are expected:

• Records still in the suppression phase will be excluded from sends (B)- These records are in the process of being deleted and will not be included in the send.
• Records that have been deleted will be excluded from sends indefinitely (D)- Once records are deleted, they are permanently excluded from future sends.

References:

• Salesforce Marketing Cloud Contact Delete Process
• Contact Suppression and Deletion

To dynamically create data extensions in Marketing Cloud, the developer should use theSOAP API using the Create method and the DataExtension object (A). This allows for the creation of data extensions with dynamic names and structures.

References:

• Salesforce Marketing Cloud SOAP API
• Salesforce Marketing Cloud DataExtension Object

TheHTTPGet2andHTTPPost2functions in AMPscript allow you to include additional headers, such as an OAuth token, in your HTTP requests. These functions provide more flexibility for specifying custom headers compared to the standardHTTPGetandHTTPPostfunctions.

• Example:

SET @header = 'Authorization: Bearer your_oauth_token' SET @response = HTTPPost2("https://example.com/api", @header, "data=example")

To create a lead capture form on a landing page and create a Lead record in Salesforce, you can use either AMPscript or SSJS. AMPscript can be used for interacting with Salesforce, and SSJS can handle form processing. Alternatively, SSJS can handle the entire process, including creating the Salesforce record.

• AMPscript and SSJS Combination: You can use AMPscript to interact with Salesforce APIs to create records and SSJS for form handling.
• SSJS for Full Functionality: SSJS can handle both the form submission and the interaction with Salesforce to create Lead records.