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Question 8

Aya has finished building a webinar program in Adobe Marketo Engage and connected it to a Launchpoint partner. Webinar registration is being handled by an Adobe Marketo Engage landing page. During the quality assurance process, she visited the landing page and registered for the webinar for the first time, however, a confirmation email was not sent.

What are two places to troubleshoot? (Choose two.)

Options:

A.

Check to see if the confirmation email has the correct {{memberwebinar uri» token.

B.

Check to see if the smart campaign is set to run every time or run once.

C.

Check to see if the smart campaign handling the registration has any members.

D.

Check to see if the person is a member of the Adobe Marketo Engage webinar program and set to the registered status.

Question 9

David has inherited a new Adobe Marketo Engage instance. He is doing some investigation and reporting to understand where all the new leads are coming from. He only wants a high-level view of the lead sources -- not a detailed view. He does not want to make any assumptions about the integrity of pre-existing smart campaign logic, etc. He would prefer to use system-managed fields since these are set in a robotic fashion and have no reliance on users.

What two fields would David use for this purpose? (Choose two.)

Options:

A.

Registration Source Type

B.

Person Source

C.

Acquisition Program

D.

Original Source Type

Question 10

Which two Sales CRM platforms are natively synchronized with Adobe Marketo Engage? (Choose two.)

Options:

A.

Salesforce

B.

Zoho

C.

Microsoft Dynamics

D.

Freshworks CRM (Formerly Freshsales)

Question 11

An Adobe Marketo Engage expert works for Desserts4You and has created a segmentation to help with email campaigns.

Dynamic content is being used in the email blast and is segmented based on dessert preferences. Specific messaging has been created for each dessert segment.

There are three records in the database. Miri likes apple pie and sticky toffee pudding. Jacinda likes tiramisu and apple pie. Indira likes sticky toffee pudding.

What message will each person receive?

Options:

A.

Miri will receive an email with both apple pie and sticky toffee pudding messaging. Jacinda will receive an email with tiramisu and apple pie messaging. Indira will receive an email with sticky toffee pudding messaging.

B.

Miri will receive an email with apple pie messaging. Jacinda will receive an email with tiramisu messaging. Indira will receive an email with sticky toffee pudding messaging.

C.

Miri will receive an email with sticky toffee pudding messaging. Jacinda will receive an email with apple pie messaging. Indira will receive an email with sticky toffee pudding messaging.

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Exam Code: AD0-E559
Exam Name: Adobe Marketo Engage Business Practitioner Expert
Last Update: Nov 21, 2024
Questions: 50
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