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Advanced-Cross-Channel Leak Questions

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Question 12

What is true for behavioral triggers. Multiple select.

Options:

A.

they cannot be modified

B.

need collect tracking code

C.

need catalog data

Question 13

Events and journeys have a close relationship. When a contact takes action with a marketing message or system, Marketing Cloud creates an event instance with associated properties.

Which are three methods in which Entry Events initiate journeys in Journey Builder?

Options:

A.

Contact actions in response to marketing messages

B.

Changes to a contact's attributes

C.

Data retention policies

D.

Status change through contact deletion operation

E.

Data-modifications to a contact's profile information

Question 14

What is supported as a managed account in Social Studio?

Options:

A.

Amazon

B.

Yelp

C.

Reddit

D.

Google My Business

Question 15

Can Social Studio's Sentiment Model be customized? 01m 05s

Options:

A.

No, this is a managed service provided by only by Salesforce.

B.

Yes, after you have loaded your Twitter certification number.

C.

No, the sentiment is driven by Einstein calculations.

D.

Yes, customization options are available in Admin

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Exam Name: Marketing Cloud Advanced Cross Channel Accredited Professional Exam
Last Update: Jan 22, 2025
Questions: 102
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