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AD0-E559 Exam Dumps - Adobe Marketo Engage Questions and Answers

Question # 14

A business practitioner is building a Center of Excellence' workspace in their Adobe Marketo Engage Instance to house their best practice landing page and email templates. They would like to build and store these assets in this workspace in the Design Studio and share them across all workspaces in the Adobe Marketo Engage instance.

What does the business practitioner need to do in order to share these assets across all workspaces?

Options:

A.

Put them inside a folder and share that folder with the other desired workspaces.

B.

Clone them to the Design Studio of the other desired workspaces.

C.

Approve them and they will automatically be shared with all other workspaces.

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Question # 15

A marketer wants to be efficient and effective with their A/B testing strategy. What A/B testing best practice should the user follow?

Options:

A.

Run a combination of many tests sequentially and methodically.

B.

Vary as many elements as possible in each test.

C.

End the test as soon as one version surpasses the other.

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Question # 16

There is a need to configure a Trigger based Smart Campaign that scores a 'Person' when at least five tracked webpages have been visited in a 24 hour window.

With the use of the 'Visits Web Page" Trigger, how would this be achieved?

Options:

A.

Edit the Qualification Rules' of the Smart Campaign to be set as once every one day.

B.

Alongside the Trigger, include a Filter' to the Smart List of Visited Web Page', with Date of Activity' and Visits Web Page' Constraints.

C.

Add the Min. Number of Times' and Date of Activity" Constraints to the existing Visits Web Page' Trigger.

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Question # 17

A marketer has run a whole email A/B test within an email program, and there was a clear winner defined when the test finished running. The marketer then wants to send a follow-up email to everyone who received the losing email.

How would they find the list of people who received the losing email?

Options:

A.

It is not possible to see who received which test variant

B.

Use the Was Sent A/B Test filter with a Variant constraint

C.

Use the Was Sent Email filter with the Test Variant constraint

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Question # 18

A marketer built an event program and added a forecasted period cost of $25,000 for the month/year the event will take place. The event was yesterday and today the marketer realized that they had additional variable costs above the original forecasted amount and updated the Period Cost to $30,000 in the Adobe Marketo Engage event program the same day.

Their CEO wants to know the value in terms of how much the event cost compared to the pipeline and or revenue generated asap.

When should the marketer generate a Revenue Cycle Explorer (RCE) report to ensure the true period cost is reflected?

Options:

A.

The marketer should wait 24 hours for the updated period cost to be reflected in RCE.

B.

The marketer can generate the report straight away as RCE updates in real time.

C.

The marketer should calculate this manually, as the updated period cost will not be reflected in RCE.

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Exam Code: AD0-E559
Exam Name: Adobe Marketo Engage Business Practitioner Expert
Last Update: Feb 22, 2025
Questions: 50
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