Management at Northern Trail Outfitters would like to start sending personalized emails to its customers.
Which tools should an associate use to accomplish this?
Northern Trail Outfitters is preparing a new campaign directed to all prospects or recent purchasers who are not loyal members.
When creating a data extension, which attribute should the associate define in order to reach loyalty member prospects?
The marketing team at Cloud Kicks wants to ensure its landing page's branding is consistent with its site, including options to update profile information and unsubscribe from specific lists.
Which asset should the associate create for this experience?
Northern Trail Outfitters is receiving numerous complaints from subscribers that they are unable to find a newsletter they signed up for. Tracking information is indicating the email server rejected the email.
Which status describes the issue?
Cloud Kicks wants to ensure it has the highest quality contact information for newly acquired email signups.
Which method helps to minimize bad data?
The marketing team at Northern Trail Outfitters wants to use a Smart Capture form to manage consent before sending SMS messages to customers.
Which feature should the associate use?
Northern Trail Outfitters has been running an email marketing campaign for 6 months. The head of sales wants to know how many new sales leads this email campaign is generating.
Which marketing metric should the associate present to the head of sales?
Northern Trail Outfitters uses multiple IP addresses for email sending and needs to designate which IP address should be used.
Which functionality should a marketing associate utilize?
Which CAN-SPAM requirements should a marketing associate be aware of in regard to unsubscribing from commercial emails?
Sending unsolicited emails puts brands and companies at risk. Repeated offenses lead to complaints and Internet Service Providers (ISPs) blocking emails.
Which of the following is considered best practice regarding unsolicited emails?