Of the 3 maincriteria for a successful idea - feasibility, viability, and desirability - which is th e starting point?
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An_____________________________is a tool that helps you collate and integrate your interview data in order to discover surprising or unanticipated insights. It also enables you to uncover unmet needs, find the source
of any frustrations, discover areas for improvement, explore different perspectives, and question your own assumptions and beliefs.
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Which of the following techniques are structured ideation techniques?
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What is the golden rule of interviewing?
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