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Marketing-Cloud-Account-Engagement-Consultant Exam Dumps - Salesforce Consultant Questions and Answers

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Questions 4

LenoxSoft wants to automatically nurture prospects who complete any of their white paper forms. There is a particular form for a high-value white paper. They want to ensure prospects who complete this form are sent down a particular path in the nurture program.

How should this be set up?

Options:

A.

Add completion actions to the form: add to list and assign to user > add the list as the recipient list

in an engagement program > add a step checking for the Salesforce campaign membership related to the white paper

B.

Add completion actions to the form: add to list and add tag > add the list as the recipient list in an

engagement program > add a step checking for if the prospect has the tag related to the white paper download

C.

Add completion actions to the form: add to list and add to Salesforce campaign > add the list as the

recipient list in an engagement program > add a step checking if the prospect downloaded the white paper file successfully6

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Questions 5

Prior to starting implementation, LenoxSoft wishes to consolidate all their data within Salesforce. They currently use three different systems, including Salesforce, to manage their customer data. All data does NOT currently reside in one system, and Lenoxsoft wants Salesforce to be the primary system for customer records. What is the first step Lenoxsoft should take to allow Salesforce to become the primary recordholder?

Options:

A.

Add custom prospect fields to Marketing Cloud Account Engagement and map to Salesforce.

B.

Import and merge existing records from all systems to Marketing Cloud Account Engagement

C.

Import and merge existing records from all systems to Salesforce

D.

Add custom account fields to Marketing Cloud Account Engagement and map to Salesforce

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Questions 6

LenoxSoft wants to view only opportunities within a certain fiscal year on the Pipeline Dashboard using B2B Marketing Analytics.

How could this be accomplished?

Options:

A.

Develop a new lens that includes only data from the fiscal year.

B.

Use the 'fiscal year' filter on the Pipeline Dashboard.

C.

Create a custom dataset using only data from the fiscal year.

D.

Apply the "tag" filter on the Pipeline Dashboard using the fiscal year.

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Questions 7

Upon provisioning Marketing Cloud Account Engagement, LenoxSoft's Salesforce administrator identifies that a new user, B2BMA Integration, is created. What would be the explanation for this new user?

Options:

A.

B2BMA Integration is an automatically provisioned user that sends data to Einstein Analytics for B2B Marketing.

B.

B2BMA Integration is an automatically provisioned user that enables user sync from Salesforce to Marketing Cloud Account Engagement.

C.

B2BMA Integration is an automatically provisioned user that connects to Salesforce to sync data.

D.

B2BMA Integration is an automatically provisioned user that creates Engagement History objects in Salesforce.

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Exam Name: Salesforce Certified Marketing Cloud Account Engagement Consultant (SU24)
Last Update: Dec 22, 2024
Questions: 261
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