A company uses the BANT model for sales qualification.
What does BANT indicate to sales representatives?
A sales representative is preparing a presentation to showcase the value proposition of their solution to a prospect.
What should be the main objective of this presentation?
An experienced sales representative has several new leads and wants to understand their pain points and decide if the company can meet their needs.
At which stage should the sales rep complete a qualification call with the new leads?
A customer has questions about the features of one product they are evaluating.
What is the first step the sales representative should take to address this?