PDF Marketing-Cloud-Developer Study Guide

To execute daily reports on all subscriber activity without impacting send performance, the best practice is tocopy new Send Log records to an Archive data extension, then run reports from the Archive data extension (C). This approach ensures that the reporting activity does not interfere with the performance of ongoing send operations.

References:

• Salesforce Marketing Cloud Send Log Best Practices
• Data Extension Best Practices

The AMPscript function that returns the number of rows in a specified data extension isDataExtensionRowCount (B). This function provides the count of rows within a data extension, which can be used to dictate what is displayed on a landing page.

Example usage:

SET @rowCount = DataExtensionRowCount("MyDataExtension")

References:

• Salesforce Marketing Cloud AMPscript Guide: DataExtensionRowCount

To remove line breaks within the Comments field and replace them with a single space, you can use theREPLACEfunction in combination with theCHARfunction. TheCHAR(13)andCHAR(10)functions represent carriage return and line feed characters, respectively.

• REPLACE Function: This function is used to replace occurrences of a specified string with another string.
• CHAR Function: This function returns the character based on the ASCII code provided.

• Example:

SELECTREPLACE(REPLACE(Comments,CHAR(13),' '),CHAR(10),' ')ASCommentsFROMYourDataExtension