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Question 12

The strategy designers at Cloud Kicks are leading a large number of projects initiated by

various stakeholders. They implement an Impact & Effort matrix to help them prioritize their work.

What is the purpose of an Impact & Effort matrix?

Options:

A.

To compare products based on predefined criteria to enable stakeholder discussion

B.

To prioritize projects based on key goals outlined in project framing

C.

To classify projects according to their level of urgency.

Question 13

Cloud Kicks learns that some website visitors, especially those who can't see high-contrast color palettes, do not convert into customers.

What should the strategy designer do to solve for this accessibility challenge"?

Options:

A.

Ideate marketing concepts to reach new audiences.

B.

Conduct an empathy workshop to understand the audience.

C.

Invite users to co-create as accessibility experts.

Question 14

A strategy designer is kicking off a project to reimagine the high-end private banking experience for a financial services company.

What should they do to learn about the unique expectations of the company's customers?

Options:

A.

Share prototypes of different interface directions with 100 people who regularly use their bank's app.

B.

Send a survey to all stakeholders about their banking app attitudes, preferences, and desires.

C.

Interview 8-10 customers about how banking fits Into their lives and their ideal relationship with their bank.

Question 15

Cloud Kicks feels confident about its vision for a new loyalty program and has received approval from leadership to begin development.

What is needed from the strategy designer to inform a roadmap from MVP to mature offering?

Options:

A.

Phases of feature development

B.

Instrumentation and POC prototypes

C.

Effort sizing and user story points

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Exam Name: Salesforce Certified Strategy Designer Exam(SU24)
Last Update: Dec 22, 2024
Questions: 150
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