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Free Marketing-Cloud-Intelligence Questions Attempt

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Question 8

A technical architect is provided with the logic and Opportunity file shown below:

The opportunity status logic is as follows:

For the opportunity stages “Interest”, “Confirmed Interest” and “Registered”, the status should be “Open”.

For the opportunity stage “Closed”, the opportunity status should be closed

Otherwise, return null for the opportunity status

Given the above file and logic and assuming that the file is mapped in a GENERIC data stream type with the following mapping:

“Day” — Standard “Day” field

“Opportunity Key” > Main Generic Entity Key

“Opportunity Stage” — Generic Entity Key 2

“Opportunity Count” — Generic Custom Metric

A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on January (entire month). What is the number of opportunities in the Interest stage?

Options:

A.

1

B.

3

C.

2

D.

0

Question 9

Your client is interested in ingested the below file to a new generic data stream type:

The field ‘Meeting Code’ was mapped to the main entity key. ‘How should the ‘Room Number’ be mapped?

Options:

A.

An attribute of ‘Meeting Code’

B.

A custom metric and set aggregation to AUTO

C.

A custom metric and set aggregation to SUM

D.

A separate entity key

Question 10

A client wants to integrate their data within Marketing Cloud Intelligence to optimize their marketing Insights and cross-channel marketing activity analysis. Below are details regarding the different data sources and the number of data streams required for each source.

Which three advantages does a client gain from using Calculated Dimensions as the harmonization method for creating the Objective field?

Options:

A.

Scalability - future data streams that will follow similar logic will be automatically harmonized.

B.

Data model restrictions - Calculated Dimensions do not need to adhere to Marketing Cloud Intelligence's data model

C.

Processing - creation of Calculated Dimensions will ease the processing time of the data streams it relates to

D.

Ease of Maintenance - thelogic is written and populated in one centralized place

E.

Performance (Performance when loading a dashboard page) should be optimized as the values of calculated dimensions are stored within the database.

Question 11

Your client would like to create a new harmonization field - Exam Topic.

The below table represents the harmonization logic from each source.

As can be seen from the table there are in fact two fields that hold a certain connection: Exam ID and Exam Topic. The connection indicates that where an Exam ID is found -a single Exam Topic value is associated with it.

The Client hasa requirement to be able to view measurements from all data sources sliced by Exam Topic values as seen in the following example:

Which harmonization feature should an Implementation engineer use to meet the client's requirement?

Options:

A.

Transformers

B.

Parent Chile

C.

Fusion

D.

Custom Classification

E.

Calculated dimensions

Page: 2 / 4
Exam Name: Marketing Cloud Intelligence Accredited Professional Exam
Last Update: Nov 23, 2024
Questions: 61
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