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All Marketing-Cloud-Account-Engagement-Consultant Test Inside Salesforce Questions

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Question 36

You are creating a new series of pay per click ads and want to track where a prospect originates when they arrive at your website. How would you set this up?

Options:

A.

Create a Marketing Cloud Account Engagement campaign for each pay per click ad and place the tracking code on the landing page

B.

Create a custom redirect for each pay per ad click and and select a Marketing Cloud Account Engagement campaign for each custom redirect

C.

Create a custom redirect for each pay per click ad and use a completion action to add the prospects to a list

D.

Create a custom redirect for each pay per click ad and use an automation rule to add the prospects to a list

Question 37

With Marketing Cloud Account Engagement, what is the recommended way to measure the success of an email campaign?

Options:

A.

Click Through rate

B.

Email Complain Rate

C.

HTML Open Rate

D.

Spam complaints.

Question 38

Is it possible to split Dynamic Lists into more than two Static Lists?

Options:

A.

True

B.

False

Question 39

Marketing Cloud Account Engagement's Permission Based Marketing Policy helps ensure your emails don't get flagged as spam. CAN-SPAM provisions include

Options:

A.

Don't use false or misleading header information

B.

Don't use deceptive subject lines

C.

Identify the message as an ad

D.

Tell recipients where you're located

E.

Tell recipients how to opt out of receiving future email from you

F.

Honor opt-out requests promptly

G.

Monitor what others are doing on your behalf

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Exam Code: Marketing-Cloud-Account-Engagement-Consultant
Exam Name: Salesforce Certified Marketing Cloud Account Engagement Consultant (SU24)
Last Update: Nov 16, 2024
Questions: 261
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